Denham Springs, LA’s leading digital marketing agency, BlakSheep Creative, shares tips for keeping your e-commerce website safe this holiday season.
– Clint L. Sanchez – BlakSheep Creative
DENHAM SPRINGS, LA, USA, December 18, 2021 /EINPresswire.com/ – “It’s a time of year when people shop online more than ever,” said Clint Sanchez, CEO of BlakSheep Creative. “But we want to remind you that your e-commerce website can be vulnerable to hackers and other cyber criminals.”
It doesn’t matter whether you’re starting your own business or have been in the game for years – it’s always important to stay on top of security measures.
Too often, marketers neglect their website defenses because they think they don’t need it or just haven’t thought about it at all.
But as the holiday season approaches, it’s essential to think not only about what could happen in the event of a hack, but also what safeguards you can do to keep your store safe.
According to BlakSheep Creative, here are some tips for keeping your eCommerce website safe during the holiday season:
– Make sure your site is up to date and protected by the latest security measures
Making sure your site is up to date and protected with the latest security measures can go a long way in preventing an attack. This means installing SSL certificates, deleting files that are no longer needed or used, and using firewalls or surveillance systems to alert you to any suspicious activity on your site.
Restrict access to your back-end, especially to staff who don’t need it
– Limiting access to the back end of your website is one of the easiest ways to protect your eCommerce website.
This means restricting access to authorized personnel only and using passwords, firewalls, and other security measures to protect your data.
If you’re not sure who should have access to your website’s backend, start by figuring out who needs it to do their jobs.
Then, create passwords and procedures that are known only to those people. Finally, use security software or services to monitor any activity on your site.
-Regular data backup of your website.
One of the most important (but often overlooked) security measures for e-commerce websites is regular data backup. If your site gets hacked or suffers some other type of data loss, you’ll be happy to have a recent backup from which to restore.
There are several ways to back up your website data, but the easiest is probably to use a service like Cloudinary or AWS. These services make it easy to store your website data in the cloud, where it is secure and accessible from anywhere.
To make sure your website data is always backed up, set up a schedule to back it up automatically. This way, you don’t have to worry about it and can focus on running your business.
-Use a secure payment gateway
Your ecommerce website’s payment process is where you handle payments and sensitive information, so having a secure one is essential.
One of the best ways to do this is by using a service like Stripe or PayPal, which offers built-in security features for any online store. Some of the benefits of using these services include protection against unauthorized transactions, address verification to avoid lost orders, etc.
Additionally, make sure your checkout page is secure by looking for the HTTPS: // prefix in the URL and using a security certificate.
Finally, make sure your checkout process is easy to use and understand. The last thing you want is for customers to abandon their cart because the process is too complicated.
– Check order information for anything suspicious by comparing it to orders placed
It is essential to regularly check your order information for any suspicious item. One way to do this is to compare it to past orders that you have received. If you suddenly see a lot of orders that are similar to each other, it could be that someone has entered your store and made purchases without actually placing the order.
To verify this, you can use a tool like FraudLabs Pro to compare your order information with a database of known fraud patterns. This will help you identify any orders that could be fraudulent and take action to protect yourself and your customers.
-Regularly test the security measures of your site
“Hackers are always looking for new ways to exploit websites,” Sanchez said. “This is why it is important to take the necessary precautions now before they strike.”
One way to do this is to regularly test your site’s security measures. This means using a tool like Nessus or OWASP Zed Attack Proxy to probe your website for vulnerabilities.
If you find any vulnerabilities, fix them immediately. This will help protect your site from hackers and other malicious actors.
“BlakSheep Creative is here to help,” Sanchez added. “From website development to managing social media and blogging to running Pay Per Click (PPC) advertising campaigns, we’ve got you covered. Don’t wait for something like this to happen before you start thinking about your digital marketing strategy. “
Contact BlakSheep Creative today for more information on how to keep your e-commerce website safe this holiday season.
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