Netflix launched a new website on Tuesday that measures its most-watched movies and series by the number of hours users spend watching them, showing that users are watching more Netflix than expected.
Every Tuesday, Netflix will update the “Top10 Netflix” site with the 10 best movies and series currently on the streaming service.
According to the streaming service’s new metric website, “Red Notice,” a Rawson Marshall Thurber movie starring Ryan Reynolds, Gal Gadot and Dwayne Johnson has been watched for 148.7 million hours since its release on the streaming service. November 12.
The most popular series played last week was season three of “Narcos: Mexico”, with 50.3 million hours viewed.
Netflix’s most-watched show or movie, the first season of “Squid Game,” has been watched 1.6 billion hours on Netflix.
Netflix’s new website doesn’t show how many people actually watched something on the service, and it doesn’t include movies or series that fall below its top 10. However, the new website is the measure. the most transparent adopted by Netflix to date.
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So far, Netflix has been selective in sharing audience data. He sometimes shared views for hits, and he records a top 10 list, with no data, on the service itself.
The Hours Watched metric replaces previous Netflix “views”, which may have been as short as a few minutes of a movie or series. Other big streaming services, like Amazon Prime Video and Disney +, don’t regularly publish audience data.
“This is an important step forward for Netflix, the creators we work with and our members,” Pablo Perez De Rosso, vice president of content strategy at Netflix, wrote on Tuesday. “People want to understand what success means in a streaming world, and these lists offer the clearest answer to that question in our industry.”
Netflix will be releasing both English and non-English ratings, as well as Top 10 lists for over 90 countries. The company said it hired accounting firm EY to audit its figures.
At its current rate, “Red Notice” – which has received very bad reviews from critics – could become Netflix’s most popular film. This title is currently owned by Sandra Bullock’s 2018 thriller “Bird Box”, with 282 million hours of viewing time.